fundraising campaigns
Case Giving Challenges Winners Announced
We tracked and blogged about America's Giving Challenge and the Causes Challenge, sponsored by the Case Foundation and Parade Magazine, which challenged individuals to leverage their friends, families, and online networks to raise money online for their favorite causes. The idea was to encourage many people to give small donations, proving what Jean Case so eloquently stated in a Slate article: "Small amounts of money given by large numbers of individuals can be combined to do great things."
Today they announced the official winners, including the cause championed by "NTEN Member for Life" Beth Kanter, with the help of Michele Martin. Their cause, "Route Out of Poverty for Cambodian Children," raised $41,673 from 1650 donations, and earned another $50,000 from the Case Foundation for coming in first in the Global Causes category, sponsored through GlobalGiving.
Congratulations, Beth! You can read more about her successful campaign, including from her campaign wiki and her giving challenge diary, here.
We also want to congratulate and thank all the individuals who participated in and organizations who helped sponsor these challenges. Many in the NTEN community participated and discussed the challenges, and we all saw another example of the power of technology for good -- another reminder that the real power comes from you!
NEW MobileActive Guide #3 Released: Mobile Phones in Fundraising Campaigns
“Don’t you wish your city was cleaner and greener? Begin by planting free saplings offered by Greenpeace. Reply GREEN to 6363 to get your sapling.”
The campaign, run by Greenpeace India, generated 149 new members, a conversion from lead to member of 16%.
How are mobile phones used in fundraising campaigns of NGOs around the world and what results are we seeing? How about the United States - where is mobile fundraising now and where is it headed? For a critical and insightful review, download the latest MobileActive Strategy Guide in our series of hard-hitting evaluations of the potential and perils of mobile phones in social change work.
See all guides and download the latest here.




