When video cameras are installed in every computer, phone and wristwatch, not to mention having 1001 video social networks options to upload to, storytelling is now as important as ever to engage with your audience and drive them to take action. Learn how to organize your thoughts into a coherent arc, connect with your audience, and leave them with the simplest directions to make the largest impact for your cause.

Session Takeaways: 

1. What should and shouldn't be included in your video.

2.  What equipment you want verses what you need to make a good video.

3.  Examples of what worked based on different campaigns and call-to-actions.

Level: Beginner