Rapid-Fire Website Reviews: What’s Working and What’s Not on Nonprofit Websites
Three panelists – a nonprofit marketing expert, a graphic designer, and a donor – will open the session with their top three tips for a great nonprofit website. Then we will quickly review 10 different nonprofit websites -- just 6 minutes per site. Three sites will be pre-selected and the other seven will be suggested live by attendees. The panelists will give their gut reactions to what’s working and what’s not on each site, and session attendees can send in their comments too via Twitter, CoverItLive, or some other social media (which will hopefully be projected on a screen so everyone can see the comments coming in). We’ll close the session with the panelists’ quick takes on trends they’ve seen during the session.
Takeaways:
1. The most important elements of a nonprofit website
2. Examples of what works and what doesn't on several real sites
3. Lots of ideas for how to improve your own website
Nonprofit Web sites contain lots of information: health information, environmental information, policy papers, etc. Our sites are more than marketing, design, and giving. I suggest you add a content person to the panel as well.
I'd like to participate on the panel, if the nonprofit marketing expert slot isn't already filled!
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