A nonprofit's ability to collect the data it needs and personalize the feedback it gives to constituents is becoming more critical with the growth of new Web applications that generate additional constituent data.

Forget workarounds. Think open.

Open APIs and extensions allow nonprofits to link existing data and applications in new ways to deliver totally unique solutions.

Join Tom Krackeler, Vice President of Product Management at Convio, Inc., for the free Product Spotlight Webinar "Web 2.0, Social Media and the New Web: Leveraging Open Platforms to Help Nonprofits Achieve Results" to learn why open platforms, products and tools are essential for nonprofit marketing in today's Web 2.0 world -- and in the future.

In this webinar, Tom will highlight how organizations are using new approaches to conduct more effective online marketing:

• Learn how open APIs and extensions can help nonprofits tailor communications within micro-applications and on third party sites without disruptive page reloads;
• improve list building and fundraising opportunities by engaging supporters where they "live" online;
• and externalize fundraising and actions to third party properties.

>FREE! Register Today! [1]

About Product Spotlight Webinars: Product Spotlight Webinars have been purchased by sponsors. In these sessions, you'll have the opportunity to learn about products and services, as well as some of the latest trends in the sector. Content in these sessions has been developed solely by the sponsor.