Event Details

All too often social media is seen as something that happens 'out there,' somehow divorced from the rest of your online communication goals.  In this session, we'll discuss strategy and tactics for better integration between your organization's website and your efforts on Facebook, Twitter, Flickr, YouTube and other channels.

Takeaways:

1. A model for understanding of how social media and organization websites can work together
2. Examples of what some organizations are doing now
3. Some specific implementation ideas that you can try right away!

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Presented by: Jay Moonah, ‘Noisy Apricot’, Wild Apricot. Jay Moonah is VP of Marketing for Wild Apricot, web software for small and medium nonprofits to manage their website, member data, contact info, event registrations and donations with a single easy-to-use and cost-effective system.

Jay is responsible for marketing and communication efforts for the company, including community outreach through the Wild Apricot nonprofit technology blog as well as the social news/bookmarking site Association Jam.

Jay has more than 15 years experience in Internet development, marketing and training.  Prior to joining the team at Wild Apricot, Jay worked on strategy and analysis at the digital marketing agency 58Ninety as well as at Sun Media, the Canadian Broadcasting Corporation (CBC), the University of Toronto and Ryerson University.

Outside of work, Jay is an active podcaster and musician.  You can find his personal website at http://jaymoonah.com/

Event Materials