The 7 Characteristics of a Great Internet Strategy

Cost: $25 for NTEN Members, $50 for Non-Members
11/29/2007 - 11:00am
11/29/2007 - 12:30pm
US/Pacific





Event Details

Whether guiding advocacy efforts, raising money, recruiting members, or engaging volunteers, non-profits need a way to think methodically about how they use the web, email, Facebook, Second Life and other online tools. These 7 Characteristics provide a powerful framework for conceptualizing, planning and operating great online campaigns:

  • Goal Driven
  • Audience-Centered
  • Brand Focused
  • Programmatically Integrated
  • User Friendly
  • Includes Engagement Strategy
  • Measured and Improved

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Presented by: David Hollender, Mind-Sky, Internet Communications

Event Materials

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