One of the big concerns organizations have when considering branching out with new social media tools is that the channels flow in more than one direction.

Blogs are a habit for most of us in this nptech community -- reading them, writing them, and commenting on them -- but for organizations just starting out, comments on blogs can cause enough fear to throw up road blocks.

But, as NTEN member Britt Bravo puts it, "Has anyone ever died from a blog comment?" In her recent post on the Stanford Social Innovation review's Opinion Blog, Bravo makes the great point that transparency and honesty, especially in the nonprofit sector, is always a good thing. If an organization is scared of revealing something, then maybe it's that something that needs to be addressed, not the channel for pointing it out.

She also counters some other common "road blocks" wary organizations cite about blogging, like too many comments for a staff to handle (you wish!) and pointing readers to other resources (don't be a Scrooge!).

Thanks, Britt, for the down-to-earth encouragement. Let's see what kind of comments about comments we can generate...